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CHOICEDIALOGUE™
 Viewpoint Learning's ChoiceDialogues are structured, daylong meetings designed to move participants from initial raw opinion to considered judgment about a complex issue.
When used with randomly selected groups, ChoiceDialogues
provide insight that goes far beyond that of
polls or focus groups.
Viewpoint Learning developed ChoiceDialogues
to deal with issues in which people have not
yet made up their minds. Under these conditions
people's surface opinions are highly unstable.
Polls and focus groups, which take snapshots
of opinions, provide little sense of how those
opinions are likely to evolve as people learn,
or of the kind of leadership initiatives that
can help accelerate the learning process.
ChoiceDialogues offer unprecedented insight into how and why people's minds change as they learn. They give leaders a roadmap to break through gridlock on issues where public support is necessary to implement long-term, sustainable solutions. When conducted with a representative sample of the population, ChoiceDialogues provide a basis for anticipating how the broader public will resolve issues once they have the opportunity to come to grips with them, and they also provide insight into how best to lead such a learning process on a larger scale.
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